whaT'S Changed BECAUSE OF covid 19 ?

We have a carefully considered set of safety protocols that we will use during this tricky time.

These new protocols are about everyones safety. We have fully risk assessed our environment.  We have reviewed and adhered to the Government guidelines for our business type. It is vital we ALL feel as safe as we can at this difficult time .

Below are a few of the protocols we will insist on.We will of course email you the rest when you book in with us. I want to be 100% transparent about all that we are doing and all that you need to do too.

We will temperature check you and your guest as you arrive at the studio     (we reserve the right to decline entry if we are unhappy with the result)  I promise this is not intrusive and takes two seconds – it is necessary though.

 We have full social distancing measures in place during the consultation for you and your guest.

You will be the only bride in the studio with one stylist and the studio will be closed to the public.

The studio will be thoroughly deep cleaned prior to your arrival, all touch points will be disinfected. We will have ensured every single dress is steamed and fresh.

 We will wear masks and gloves and ask you and your guest to do the same.  We will provide these and we will provide hand sanitiser. Its all scary stuff but we must protect ourselves and each other during this pandemic

When we help you into a dress we will be wearing visors, masks and gloves.

Finally, we will make sure this is a joyous time, its blooming hard with all this but us girls will still have fun.  

Do you need to book an appointment?

100% Without an appointment we simply cant let you into the boutiques. We need to plan who can come and when, we plan our hygiene and sanitation and our brides have sole use of the studio. Sadly there is no more ad- hoc popping in.

Do you charge for appointments?

As with all luxury Designer Boutiques we charge a consultation fee. We have had to increase this during the pandemic to ensure we we can offer as safe an environment as possible. Saturdays appointments are £35 and  weekday appointments are £20. All charges are refundable against your dress purchase. Remember you will have our Boutique 100% to yourself and the undivided attention of me or my stylists.

Who should I bring?

My boutiques are not enormous wedding factories and we have always encouraged small groups, however during the Pandemic we can only allow one guest per bride. We do have some brilliant in store digital access meaning no one will be left out. We have introduced new things that will mean we can totally connect with your tribe – only remotely. 


What size are the samples?
Our store samples come in a variety of sizes but are mostly 12, 14 and some 16s.
What happens if they don’t fit me?

My stylists are fully trained to fit the samples, if they are too big they will be pinned – no bulldog clips here. If they are too small we have ways of leaving the back open but discretely making them look like they fit.

Who decides what I try?

You do, we like to chat about your wedding style; your wants and desires and then we help you chose. Trusting your instinct is key at this stage. My stylists on hand to guide you all the way using their skills to help you find the perfect shape, colour and style.

What prices are the dresses?

The collection starts at around £1,950 and goes up to about £3,500. We are totally transparent about money and ask for you to guide us. We don’t want to put you in a dress way over your price range and ruin your day.


Please bear in mind my dresses are hand made to order luxury dresses. Most are made in the UK as the provenance and ethics of our purchasing is a big deal to us.


We also have an amazing of ex-samples that range from £500 – £1500 so let us know if you want to see those too.



How do I know what size I need?
We take a full set of body measurements, this is the bit most girls hate but it is essential for us to be able to advise your correctly.
We will chat over the size chart and agree.
What happens if I want to lose weight?
We do offer a re-measure service about 5 months before your wedding date. There is a tiny admin fee of £10 for this service but it does give most girls a peace of mind if they are looking to get fit and drop a dress size.
When are the fittings?

If you want to have your fittings with us we will book you in about 10 weeks before your wedding ( don’t worry we chase you and we usually book you in up to 5 months ahead).

You will generally only need two fittings and the cost of these will depend on how much work needs to be carried out to make your dress fit perfectly.

Who does the fitting?

You are not obligated in any way to use our fitting service. If you do use it though we offer a brilliant service in house with highly skilled seamstresses. You will be seen by our fitter and able to bring one guest only. Again the rest of your tribe are invited to join in digitally at home.

What do I need for the fitting?

Please bring your shoes and your bra if you are wearing one. We ask that you bring one guest only during the Pandemic. Its serious work and we like to keep our fitters focused. You will have sole use of our studio during your fitting and we will make sure you can use our digital gizmos to hook in with your tribe at the final fitting.

When do I collect my dress?

We are happy to store your dress free of charge and will agree your collection date before the wedding. This is usually a week or so before the wedding and your dress will be pressed and fully prepared.
We like to help pack your dress in the car to make sure she is all safe and as crease free as possible.

How should I clean and store my dress after the wedding?
We will give you details of a great cleaning company and we sell special Heir loom boxes that we will be happy to package your dress in to.

Our safety protocols

  • The Boutique will be thoroughly deep cleaned prior to your arrival, all touch points will be disinfected. We will have ensured every single dress is steamed and fresh.
  • We will temperature check you and your guest when you arrive at the studio,  I promise this is not intrusive and takes two seconds – it is necessary though, we will also do ours.
  • We have a small one page summary for you to read and agree to, this is just setting out our protocols and your acceptance of those.
  • We will have full social distancing measures in place during the  consultation - don't worry we will show you what to do and where to sit.
  • You will be the only bride in the studio with one stylist and the studio will be closed to the public.
  •  We will be wearing face masks and gloves and ask you and your guest to do the same.  We will provide disposable ones for you both.
  • We will provide you with endless hand sanitiser but feel free to use your own. 
  • Your guest, be it mum or your best friend will help you into your dresses so choose wisely. Make sure you choose someone that you are comfortable standing in your knickers with ! When we help you with a dress, we will add a protective visor and we will assist from behind and avoid close face to face contact.

Finally we have a sexy new way of connecting to your bridesmaids and the family that cant join you. That way no one misses out on your special moment.

We cant wait to meet you and we promise,  you will get our usual award winning service. (cue the giant list of awards below) 

 Ellie x 


Congratulations on your engagement and thank you so much for choosing us to help you find the dress of your life!

Things have changed for us all recently and my first priority in both boutiques is everyones' safety. 

Our "old" normal appointment is replaced with the "new" normal appointment. Not that any appointment here is remotely normal. They are always fun, glamorous, enjoyable with lots of laughter and sometimes tears.

We do however want everyone to feel safe. Our normal award winning client care has just notched up a gear. You will now be the only bride in the boutique with one of us for your entire appointment. The whole place just for you!

We have put in place a set of protocols using the Government guideline. We will adhere to these 100% and ask you to do the same.